Plant-Based Cuisine on the West Coast Adventure

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Plant-Based Cuisine on the West Coast Adventure ✸

BONNIE BURGERS

Bonnie Burgers is a concept vegan food truck brand based in California, run by the adventurous owner, Bonnie. Combining her passion for travel and love of vegan food, she's been on a nomadic journey for over 8 years, sharing plant-based meals with communities. After two successful years in business, she was ready to elevate her brand.

Bonnie Burgers' mission is to provide delicious, sustainable plant-based options that appeal to both vegans and meat-lovers. Believing in the future of plant-based food, the brand is dedicated to spreading joy and fun through every burger. The goal is to create a distinct brand identity, standing out at festivals and events, drawing in a wider audience to try their plant-based offerings.

The design showcases the brand's fun, adventurous, and quirky personality, making it approachable and inviting. The visual identity is eye-catching with vibrant color combinations and illustrated hand elements that convey movement, a reflection of the brand's nomadic lifestyle.

BRAND CONCEPT
VISUAL IDENTITY
SOCIAL MEDIA
PRINT & PACKAGING
A burger served on a newspaper-lined tray with two small bowls of sides, a can of Coca-Cola, and a crumpled can in the background, with a BonB Burger logo overlay.
Person holding a large burger with lettuce, pickles, and pink onion slices on a beach.
Two people eating tacos outdoors, with a woman drinking and a man holding a taco.
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